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Diane von Furstenburg launching fragrance, cosmetics line

Watch out, fragrance and cosmetics world. Diane von Furstenburg is coming your way. According to WWD, von Furstenburg is in cahoots with perfumer Chantal Roos and Id Beauty on a fragrance that will hit the market in October. The word is she will also create a skincare and cosmetics line as well. Roos is the nose behind such brands as Issey Miyake, Yves Saint Laurent and Jean Paul Gaultier.
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FiFi Award winners announced

Fragrance FoundationHalle Berry, Fergie and Mary J. Blige took top honors at Wednesday's FiFi Awards, held at New York's Lincoln Center. "Monster Ball" actress Berry took home two FiFis for her Pure Orchid perfume; one of them for Elizabeth Taylor Celebrity of the Year. Fergie's Outspoken perfume, which has broken sales records at Avon, took home the New Fragrance Celebrity of the Year award. My Life by Mary J. Blige, which sold out in record time on HSN during its launch, earned the Fragrance Sales Breakthrough award.
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Justin Bieber fragrance commercial leaked

The 30-second commercial for Justin Bieber's new fragrance, Someday, has made it to YouTube. The ad features Justin flirting with a young, blonde girl. The commercial was slated to premier following the season finale of "Glee," but apparently it was leaked a little early.

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David Beckham launching new fragrance, underwear line

Watch out, Beckham fans! Not only is the soccer star launching a new fragrance, Homme by David Beckham, in September but he's also planning a line of underwear.

"I have had the idea of doing a bodywear collection for some time now. The push to do something of my own really came as a result of my collaboration with Armani," Beckham told WWD.


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CEW Beauty Awards announced

Gucci Guilty fragranceBeyonce Heat, Bleu de Chanel and Gucci Guilty were the fragrance winners in this year's Cosmetic Executive Women (CEW) Awards, which were recently held in New York.

The CEW Beauty Awards is the only awards program where the winners are determined exclusively by more than 4,000 beauty insiders and professionals working in the industry.
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Justin Bieber launching women's fragrance

Justin Bieber is rolling out a new fragrance - and not one geared to teenage males. The young pop sensation is launching Someday, a fragrance for girls, specifically those between 14 and 18 who make up a large portion of his fanbase. (AP photo)

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Internet company launching 'social media' fragrance

Erox social media fragranceCrowdGather, a creator of Internet forums, is putting the marketing power of social media to the test by launching, selling and marketing its new (and only) fragrance strictly on social media platforms. The company is launching Erox, its "made for social media" unisex fragrance, to the online masses sometime around Labor Day. (Photo courtesy of Otodo)
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Kim Kardashian launches Gold perfume in Florida

Kim Kardashian Gold fragranceKim Kardashian recently launched her new summer fragrance, Kim Kardashian Gold, at Macy's in Aventura Mall, just outside of Miami. Kardashian told People that memories of her father bringing her perfume from his trips helped to inspire her creation of Gold, which combines notes of Italian bergamot, grapefruit, pink peppercorn, jasmine, amber and musk.
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Donald Trump releasing a fragrance?

It has been rumored that Donald Trump may be launching a new fragrance, according to WWD reports. The Donald released a fragrance in 1994 -- Donald Trump, the Fragrance -- to a less-than-stellar response. Guess we'll wait and see.
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Emma Watson face of Lancome's new fragrance

Lancome has tapped Emma Watson as the face of its new Tresor Midnight Rose fragrance, which was officially launched this week in Paris.

The "Harry Potter" star told Vogue.com that she wasn't a big fan of fragrance before Tresor Midnight Rose. "I didn't really like perfumes before because I thought they were heavy, but this one is really light and playful." The ad campaign will launch this fall.

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