Perfume.org  >  Industry News

Latest News

Sneak peek at Taylor Swift's Wonderstruck perfume commercial

Pop star Taylor Swift's inaugural fragrance, Wonderstruck, is due out in October. Here is a glimpse of the fragrance television campaign.

No votes yet

Our fall fragrance picks

Irene, or Pinkiecharm as she is known to the YouTube world, picks Perfume.org's favorite fall fragrances for 2011.

No votes yet

Dita Von Teese releases fragrance ad teaser

Dita Von Teese fragranceDita Von Teese has released a glimpse of her upcoming campaign for her new fragrance, Femme Totale. The campaign, as well as the perfume bottle, is a throwback to '30s-era fragrances. (Check out the old-school atomizer in the photo!)

Von Teese doesn't skimp on vamp, either. The busty burlesque queen is dressed in all black, revealing just a hint of cleavage.

“My perfume’s flacons need to be the absolute embodiment of my dream of glamour, mystery, beauty, and the Femme Fatale,” Von Teese says in recent press release. "I have always been a passionate collector of rare perfume bottles from the 1920s and 1930s. They are usually made of opaque glass, black or red, and are always extremely elegant, luxurious, and classy.”

Femme Totale is a combination of bergamot, peony, pepper, Bulgarian rose, jasmine, patchouli, musk, Gaiac wood and sandalwood.

“A scent needs to reflect all the different facets of my personality. It had to be elegant, glamorous, sophisticated, sexy, dark, and mysterious.”

No votes yet

'Saturday Night Live' takes its turn at fragrance commercials

On the season premiere of "Saturday Night Live," actress Kristen Wiig stars in a comedy sketch for "Red Flag" fragrance, which pokes fun at today's fragrance commercials.

Your rating: None Average: 4 (3 votes)

Beyonce decked out in blue sequins at Pulse perfume launch party

Beyonce Pulse Beyonce was in New York on Wednesday night to launch her new celebrity fragrance, Pulse. The pop star and mom-to-be wore a matching blue sequin dress.

The creation of Pulse was inspired by Beyonce's favorite flower, the orchid. A delicate heart of Bluebird orchid blends with peony and jasmine following a bubbly opening of bergamot, Blue Curacao and pear.

(Getty Images)

Your rating: None Average: 4 (1 vote)

Yves Saint Laurent taps Emily Blunt as new face of Opium perfume

Emily Blunt, the British actress known for her role in "The Devil Wears Prada," has been selected to represent Yves Saint Laurent's famous Opium perfume.

On why the company chose Blunt, YSL President Renaud de Lesquen says, “over and above her beauty and elegance, we were impressed by the career and artistic options.”

Fragrance ads featuring Blunt in the new campaign will launch in October.

No votes yet

Eva Mendes stars in new Angel perfume commercial

It's a whimsical journey into the fantasyland of Thierry Mugler, and Eva Mendes is the star. Take a look at the new fragrance commercial for Mugler's Angel. Mendes was tapped as the new face of the brand this spring, replacing Naomi Watts. (That's Mendes singing, too.)

 

Your rating: None Average: 5 (1 vote)

Madonna in talks to launch first fragrance

Madonna is close to inking her first fragrance deal, according to Women's Wear Daily. The 53-year-old mega pop star is said to be in "serious discussions" with Coty, an industry leader in celebrity fragrances.

No votes yet

Rosie Huntington-Whiteley wows crowd at Burberry Body fragrance launch

Rosie Huntington Whiteley for Burberry BodyRosie Huntington-Whiteley turned heads Monday night at Macy's in New York, where she appeared to help launch Burberry's new fragrance, Burberry Body.

Huntington-Whiteley wowed guests in her semi-revealing nude Burberry suit. Her body is also the focus in the Burberry ad campaign as well.

 

(Getty Images)

No votes yet

Harvard grad creates eau Flirt, a fragrance that does all the flirting

Eau Flirt perfumeA perfume that does the flirting for you? That is what a 2008 Harvard graduate says he's created in eau Flirt, a women's scent with the aim of attracting men through positive scent associations, according to an article on Boston.com.

Following two focus groups that were predominantly male, Shaan K. Hathiramani created the scent, which is comprised of pumpkin pie, lavender, mango, plum, and gardenia. eau Flirt is sold under the brand Harvey Prince. Harvey Prince's eau Flirt online at HarveyPrince.com.

Your rating: None Average: 5 (2 votes)

User login

Perfume.org on Twitter

Previous 1/2 Next