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Chandler Burr's scents that surprise

Womanity perfume by Thierry MuglerChandler Burr, the master of scent for the New York Times, recently published a list of this season's scents that surprise. Who made the list?

Highlights from the list include:

Womanity, by Thierry Mugler: "Like Angel, Womanity surprises no one in its defiance." We like Womanity, too, for its sweet and salty feistiness.
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Gucci goes to the dark side with Guilty ad

Gucci's ad for its new Guilty for her fragrance is now available on YouTube. The ad, created by "Batman" author Frank Miller is more pop-culture glam, less usual glitz than you'd expect from the fashion house. It stars Evan Rachel Wood and Chris Evans, and is set to a Depeche Mode cover by Friendly Fires.

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Charm Rose: Thomas Sabo's foray into fragrance

German jeweler Thomas Sabo is jumping on the fragrance bandwagon. The fragrance, dubbed Charm Rose, will launch this month in Thomas Sabo stores, as well as Douglas perfumeries in German and Austria. The design team at Thomas Sabo created a fictitious character named Lucy to be the face of the women's fragrance, according to a recent article from WWD. Lucy is both whimsical and waif-like, yet elegant at the same time.
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Justin Timberlake face of Givenchy's Play for Her fragrance

Justin Timberlake will be the face of Givenchy's Play for Her women's fragrance, which is expected to hit the market -- and hit it big -- this fall.

Timberlake, who represented the company's Play for Him cologne, will appear in a commercial spot with Noot Seear from "New Moon." The ad was shot at the Eiffel Tower in Paris, and features Timberlake and Seear as a playful young couple. Givenchy's goal, according to WWD, is to push Play for Her into mainstream popularity the way it did with the men's version, and create a masterbrand.

The minimal packaging for Play for Her is intentional. It's easily tossed into a bag, ideal for the gal on the go. It has a note of amyris wood in common with the men's cologne.
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Next up for Aramis: Impeccable

Estee Lauder is launching a new men's fragrance as part of its Aramis line this October, according to Impeccable is a limited edition eau de toilette that follows on the heels of Cool Blend, which was introduced in February.

Impeccable is the third fragrance from Estee Lauder's Aramis Gentleman's Collection, which was started in 2009. 
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Avril Lavigne's Forbidden Rose fragrance available now

Avril Lavigne posted a message about the official release of her fragrance, Forbidden Rose.

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Fergie celebrates fragrance launch St. Louis-style

Fergie Outspoken perfumeFergie celebrated the launch of her new fragrance, Outspoken, at a rockin' party in St. Louis over the weekend. The party was held at the Scottrade Center, where her band the Black Eyed Peas performed before heading out to dance the night away at a Barcardi-sponsored party at a nearby club.
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Strenesse introduces new signature scent for women

German fashion house Strenesse is introducing a new women's signature scent called Strenesse Gabriele Strehle, named after the company's chief designer. The new fragrance is said to be subtle and seductive, not over the top or overpowering. According to WWD, the scent's notes include pear sorbet, lime, red pepper, white peach, magnolia, cedarwood and sandalwood.
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Paris Hilton's new fragrance inspired by Marilyn Monroe

Paris Hilton was back on the red carpet Tuesday night in Los Angeles...this time not dressed as her usual socialite self, but dolled up as Marilyn Monroe. Hilton was promoting her newest fragrance, Tease, the 10th scent in the Paris Hilton fragrance line.

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Lollipop Bling and Hypnotic Poison make list of '15 Most Ridiculous Perfume Names'

Mariah Carey Lollipop Bling fragranceThe Huffington Post has published its list of "15 Most Ridiculous Perfume Names." Contenders include Mariah Carey's Lollipop Bling as well as Cumming, by Alan Cumming. Click the link for a good chuckle.
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