Now we're talkin'! Samsung Mobile is taking fragrance to a whole new level, and quite frankly, we're loving it! Forget about spraying your perfumes from a bottle, atomizer, or rubbing it off from a solid stick...what better way to simply charge your phone for a glorious, fragrant scent?

THAT, my friends, is a true smart phone.

Samsung has put out a patent which entails a phone having the unique ability to emit perfume.

HOW will it work? It will contain a rechargable sponge that gets its smell back whenever you recharge it. 

What do you think of Samsung's new patent? 

Photo: Gizmodo.com

Check out this one minute video of Donna Karan's new lady fragrance, Woman.

“This project represents Donna’s supportive messages to women,” said Veronique Gabai-Pinsky, global brand president of Aramis and Designer Fragrances, BeautyBank and Idea Bank at the Estée Lauder Cos. Inc., Karan’s fragrance licensee. “She has always tried to enhance every woman’s best features. She makes you feel beautiful, no matter what.” --WWD

Photo: Donna Karan; Youtube

Find your self holding your breath when high-fiving your friend? OR secretly cracking the window in the car?  We've all had our fair share of being in close contact with someone smelly, thankfully, now G.B. Proudfoot, maker of For Pits' Sake, has created the extra-odor-nary solution that won't cause a big stink and might get a big laugh!
Pits' Sake Deodograms are the most scents-itive way to stick it to your friends, family, and even co-workers. For the first time ever, you can send your stinky friend a thoughtful Deodogram, armed with G.B. Proudfoot's Pits' Sake stick.  Send it as a gift or an anonymous note, whichever you prefer to do, be sure to leave a clever note.
Need help with some ideas?

·"You've always been such a cute little stinker, now you can just be cute and little. Please enjoy this hard working natural deodorant sent to you from a caring friend."

·"For Pits Sake! Throw out your current deodorant and give this one a try. You deserve a natural deodorant that works!"

·"There's no need to sweat it, but if you do, try this natural deodorant that works!"

Grab a Deodogram and start breathing freely!

Photo: Deodograms; G.B. Proudfoot

If you love NY as much as you love fragrances, then this perfume collection is definitely for you. Show your love for both with "We Love NY" fragrances; the collection includes aromas of "I Love Carrots (crisp carrots, sweet vanilla), Love Coco (candied coconut, white cedar), and Vamp in NY (juicy tuberose, warm rum)".

What's almost as amazing as the fragrances themselves is the packaging! The appearance of coming in coffee cups was the clever idea behind the packaging of Honoré des Prés’.

Photo: Honoré des Prés’

Jean Paul Gaultier chose Agyness Deyn as the face for Ma Dame, his 2008 woman fragrance.  Ma Dame is a fragrance which is described as a fresh floral scent that is electric and sensual, kinda like the face of the fragrance.

“There is a great deal of strength and a great deal of softness in the fragrance,” Francis Kurkdjian, Ma Dame's perfumer said. “The same could be said of girls today.”

Gaultier describes Ma Dame as the daughter in his collection of perfumes, “She is energetic, modern, and young in attitude, and that concludes the family.” ”Ma Dam is my type of woman—at the same time fragile and strong, like a tomboy that is a little androgynous in attitude so, you know, she can cut her hair if she wants.”

”Ma Dame is my type of woman—at the same time fragile and strong, like a tomboy that is a little androgynous in attitude so, you know, she can cut her hair if she wants.”

See the ad campaign video here and let us know what you think of the androgynous model!

(Photo via nowsmellthis, blogharbor, catwalkqueen)

Ladies and gents, rev up your engines, Ferrari is ready to launch their new men's fragrance, Red Power.  This will be the brands sixth fragrance, and launches worldwide in September.

Red Power is a fresh, spicy scent, combining bergamot from Calabria, red oranges from Sicily, lavendar and red pepper, violets, geranium leaves, cardamom and rosemary as it's top and hear tnotes; base notes include red cedar, white musk, patchouli, and tonka beans.

Brigitte Wormser, Perfume Holding’s vice president of creation and development marketing, said Red Power was conceived for “a man driven by passion.”
“This is a man passionate about beautiful things, beautiful cars and everything he does in life,” she said. “He is moving up both professionally and personally.”

Photo Courtesy: Ferrari

Lancome will be adding another fragrance to it's list mid-month with new women's fragrance, La vie est belle. The fragrance is fronted by beautiful Julia Roberts, apparently the only person that was fitting to become the fragrance's ambassador.

Youcef Nabi, president of Lancome International, told WWD “The only person that could embody this kind of joyful femininity, this woman that could be all women at the same time — in their honesty, truth and diversity —is Julia Roberts,” explained Nabi. “She is sincere, had a life full of commitment and [is] a person that made clear choices. She…wrote a path to happiness that doesn’t look like anyone else’s.”

The fragrance is made up of the most noble ingredients, (only 63 to be exact), with notes containing iris, jasmine, Tunisian orange blossom, and Indonesian patchouli essence.  There is also gourmand accord, including vanilla, tonka bean, praline, black currant, and pear.

Photo: Lancome, WWD

Ninna Ricci Parfums is about to launch it's new women's fragrance, Mademoiselle Ricci, adding a bit of romanticism to the Nina Ricci label.

Chief brand officer at Puig, Jose Manuel Albesa, explained to WWD,  "It’s all about romance, about femininity, about elegance in a modern way,” he said of Mademoiselle Ricci, which is expected to have as its core target the 25- to 35-year-old set. “It’s about love — a declaration of love.” “It is very fresh, modern elegant and subtle,” said Albesa. “It’s a very timeless fragrance.”

The fragrance is said to be woody and floral, including notes of rose centifolia, eglantine, pink laurel and pink pepper.

Photo: WWD; Nina Ricci

Natalie Portman is a natural beauty, a newlywed as of this week, and is now baring it all with Dior's new ad campaign for new foundation, NUDE.

We absolutely loved her in the commercial and ad campaign for Dior's Miss Dior Cherie fragrance, but we may just love this new daring, baring Dior Nude ad campaign more.  

The actress stripped down to absolutely nothing but was very careful to not show the obvious.  In the photo below, she is draped topless over a chaise lounge chair pulling her hair off of her face. In other close up shots, she is facing the camera with her arms and hair covering her chest.  Modesty, classiness, and effortless beauty if you ask us.

What do you think of Dior's NUDE campaign?

Photo Courtesy: Dior

When it came to Hugo Boss's newly launched women's fragrance, Boss Nuit Pour Femme, Hugo Boss brand looked none other to the classy and perfectly put together Gwyneth Paltrow. 
Gerd Von Podewils, global marketing director of Hugo Boss Fragrances, P&G Prestige said, "We’re launching Boss Nuit as a fragrance to be perfectly put together for that moment [that women] are anticipating". It's for a modern woman, a woman who wants to accomplish things in their life.

Who other to embody that? Actress Gwyneth Paltrow, who stars in the ads of the fragrance in an asymmetrical, black Hugo Boss dress. She told WWD, “[Hugo Boss] came to me and approached me with the idea of the Boss woman, a very delicate balance of someone who’s hard working and focused but also soft and feminine at the same time,” said Paltrow at the launch at London’s Sanderson hotel. “I like that approach very much.…I’m a very hardworking woman, I’m a very loving mother, I’m a wife, I do a lot of different things and I think that the blend of femininity and strength is what really drew me to the [fragrance].”

The scent itself has white peach and aldehydes as top notes, jasmine and violet as it's heart, and crystal moss, warm woods, and sandalwood as it's base. The fragrance is planned to rollout this month in Germany and the UK and later, most likely this sprin, in the US.

Photo Courtesy: WWD