Wendy's blog
Cavalli inks fragrance deal with Coty
Thu, 07/22/2010 - 06:04 | Wendy
Roberto Cavalli Group has inked a license agreement with Coty for the creation and distribution of "Just Cavalli" and Roberto Cavalli fragrances, reports Happi.com. The Italian design brand's current license agreement will end in July 2011 when Coty will pick it up and begin development on new fragrances, which are slated to hit the market sometime in 2012.
Britney Spears introduces 9th fragrance
Wed, 07/21/2010 - 07:01 | Wendy
Britney Spears is back with a new fragrance. Her ninth scent, Radiance, is slated for release in September. The pop star's fragrance line has been hugely popular, with fragrances like Believe, Fantasy and Curious. Reports say the scent, which is housed in a colorful rhinestone-laden bottle, will combine hints of wild berries and petals.
Minimize scarring
Tue, 07/20/2010 - 14:41 | Wendy
Skin scarring is oftentimes an unfortunate (and unwanted) result of acne, abrasions, burns and surgery. While eliminating scars completely isn't always realistic, you can put together an action plan to keep potential scarring to a minimum.
Jennifer Aniston appears topless in fragrance ads
Tue, 07/20/2010 - 13:29 | Wendy
We've all heard the old phrase, "If you've got it, flaunt it." Well, Jennifer Aniston's got it and she's flaunting it in a series of promo ads for her debut fragrance, previously named Lolavie.
Faith Hill adds True to her fragrance line
Mon, 07/19/2010 - 09:47 | Wendy
Country star Faith Hill has launched her second perfume. True follows closely on the heels of her self-titled original fragrance, which was introduced last October.
True is a fresh, fruity scent with bursts of citrus and floral. It's "inspired by casual sensuality femininity," giving it a fun, flirty sexiness.
The Faith Hill website includes a video about True, in addition to sound clips that capture Hill's "True" moments.
True is a fresh, fruity scent with bursts of citrus and floral. It's "inspired by casual sensuality femininity," giving it a fun, flirty sexiness.
The Faith Hill website includes a video about True, in addition to sound clips that capture Hill's "True" moments.
Juicy Couture launching groovy new scent this fall
Sat, 07/17/2010 - 10:06 | Wendy
Juicy Couture is adding a little bit o' hippie to its line of fragrances this fall with the launch of Peace, Love & Juicy Couture. The nose behind the new fragrance is Givaudan's Rodrigo Flores-Roux, and top notes include Meyer lemon tree blossom, wild hyacinth, sweet apple and black currant. Peace, Love & Juicy Couture has a heart of sambac jasmine absolute, star magnolia, Malibu poppy, honeysuckle and linden blossom. It finally dries down into musk and patchouli flower (of course there's patchouli!). The fragrance will be available in September.
Apply your lotion the right way
Fri, 07/16/2010 - 15:13 | Wendy
Sometimes we tend to forget that our skin is an intricate organ system that has special needs. Our skin is affected by the environment, changing temperatures and humidity levels. Our skin reacts differently to different products, given that its chemical makeup is varied from one person to the next.
In order to maximize the effectiveness of your skincare products, it's important to learn how to apply them. The way you apply lotion makes all the difference when it comes to absorption of the lotion's active ingredients.
A good rule of thumb is to apply lotion directly following a warm shower or bath. It's a proven fact that moisture locks in the lotion faster than if you apply it to dry skin. The moisture helps to dissolve the active ingredients, which are then absorbed easier. It's also important that you don't scrub yourself dry with a towel; pat yourself down and then apply the lotion.
Don't apply lotion to cold skin. If necessary, pat yourself down with a damp, warm cloth.
Start at your ankles and apply the lotion in an upward motion. It's always important to stroke toward the heart to help stimulate circulation.
When you apply your lotion, be mindful not to rub your skin, which can stretch it out. It is recommended that you use your middle finger and use quick, but firm strokes.
In order to maximize the effectiveness of your skincare products, it's important to learn how to apply them. The way you apply lotion makes all the difference when it comes to absorption of the lotion's active ingredients.
A good rule of thumb is to apply lotion directly following a warm shower or bath. It's a proven fact that moisture locks in the lotion faster than if you apply it to dry skin. The moisture helps to dissolve the active ingredients, which are then absorbed easier. It's also important that you don't scrub yourself dry with a towel; pat yourself down and then apply the lotion.
Don't apply lotion to cold skin. If necessary, pat yourself down with a damp, warm cloth.
Start at your ankles and apply the lotion in an upward motion. It's always important to stroke toward the heart to help stimulate circulation.
When you apply your lotion, be mindful not to rub your skin, which can stretch it out. It is recommended that you use your middle finger and use quick, but firm strokes.
Chanel to launch new men's fragrance
Fri, 07/16/2010 - 09:39 | Wendy
The world of men's fragrance is about to change -- if Chanel has anything to do with it. The powerhouse brand is rolling out Bleu de Chanel this fall, its first men's fragrance since 2004, in an effort to establish a dominant foothold in the market.
Chanel Fragrance and Beaute president Andrea d'Avack said, "Our objective for Bleu de Chanel is to enter the top five in men’s fragrances in 2011,” according to a report by WWD. Blue de Chanel will be a "woody aromatic," something a little different for Chanel as well as current industry trends.
According to reports, Chanel partnered with film director Martin Scorsese to create an advertising film for the new fragrance. "The film is an instant classic but also very modern and perfectly aligned with the image that Chanel wanted to convey with Bleu," d'Avack told WWD.
Just in time for 'Get Out of the Doghouse Day'
Thu, 07/15/2010 - 14:15 | Wendy
Old Spice front man and phenom Jesse Coleman is in "deep doo-doo" with his wife. Which aftershave will get him out of the doghouse? It won't matter on "National Get Out of the Doghouse Day," which is Monday, July 19.
Surf's up with Roxy Love
Thu, 07/15/2010 - 05:00 | Wendy
Where I live there is no surfing. There are mountains, and lots of them. My knowledge of the board-riding culture comes from movies like "Point Break" and "Blue Crush." I find everything about surfing totally rad -- even though I have never tried it -- the beach, the waves, the tan, the sun-bleached hair, the fashion. I'm craving a little of that today, and because I can't go to the beach I thought I'd bring the beach to me -- with a spritz of Roxy Love.
