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Kiehl's Enters Into Fragrance Business

Kiehl's is stepping out of their skin care, hair care, and beauty shell and into the fragrance business.  A new Aromatic Blends line is due to launch in July and according to Chris Salgardo, the president of Kiehl's USA, “It’s an unexpected category for Kiehl’s, but it actually was inspired by our company heritage."

The new line will offer four scent blends: Orange Flower & Lychee, Vanilla & Cedarwood, Nashi Blossom & Pink Grapefruit, and Fig Leaf & Sage.  Kiehl's worked with three different oil houses to create the four scents, Givaudan, Firmenich, and Mane. Why not stick to one? “We worked with multiple houses because each had a specialty or major point of difference with the principal ingredient,” noted Salgardo.

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