Wed, 04/21/2010 - 16:20 | Look for Bruce Willis' signature scent to hit the market July 1. Not to be outdone by other celeb dudes like Patrick Dempsey and Jude Law, the action-flick star has thrown the fragrance industry a curveball.
According to Women's World Daily, the rugged Willis has signed a license deal for a new fragrance with LR Health & Beauty Systems of Germany.
According to Women's World Daily, the rugged Willis has signed a license deal for a new fragrance with LR Health & Beauty Systems of Germany.
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