While we weren't able to attend, you bet your bottom that we were LiveTweeting with the attendees of the event. The FiFi Awards is literally the Oscars ...for fragrances. With Jane Lynch as the host, and attendees such as Martha Stewart and the lovely Nicole Richie, the excitement was more than anticipated at Alice Tully Hall at Lincoln Center.
The complete list of 2012 FIFi Awards winners is as follows:
Luxe Women
WINNER: Tom Ford Violet Blonde - Tom Ford Beauty
Luxe Men
WINNER: Gucci Guilty Pour Homme - P&G Prestige
Nouveau Niche Women
WINNER: Tom Ford Jasmin Rouge - Private Blend - Tom Ford Beauty
Nouveau Niche Men
WINNER: Tom Ford Jasmin Rouge - Private Blend - Tom Ford Beauty
Broad Appeal Women
WINNER: Heidi Klum Shine - Coty Inc.
Broad Appeal Men
WINNER: Curve appeal for men - Elizabeth Arden
Specialty Brand Women
WINNER: Anthropologie 1922 Lily Sanguine Eau de Parfum - Inter Parfums USA
Direct To Consumer Men
WINNER: Comme une Evidence Green - Yves Rocher North America Inc.
Best Packaging of the Year - Luxe Women
WINNER: Prada Candy Eau de Parfum Spray - PUIG USA
Best Packaging of the Year - Luxe Men
WINNER: John Varvatos * USA - Elizabeth Arden
Best Packaging of the Year - Broad Appeal Women
WINNER: Victoria's Secret Angel - Victoria's Secret Beauty
Best Packaging of the Year - Broad Appeal Men
WINNER: Curve appeal for men - Elizabeth Arden
Media Campaign - Men
WINNER: Gucci Guilty Pour Homme - P&G Prestige
Media Campaign - Women
WINNER: Coco Mademoiselle – Chanel
Bath & Body Line
WINNER: Acqua di Gioia - Giorgio Armani Beauty
Interior Scent Collection of the Year
WINNER: 34 boulevard Saint Germain – diptyque
Perfume Extraordinaire
WINNER: International Flavors & Fragrances
Fragrance Hall Of Fame: Women’s
WINNER: 24 Faubourg – Hermès, Beauté Prestige International
Fragrance Hall Of Fame: Men’s
WINNER: Acqua di Gio - Giorgio Armani Beauty
2012 FiFi Consumers’ Choice Award – Women’s
WINNER: Victoria’s Secret Angel – Victoria’s Secret Beauty
2012 FiFi Consumers’ Choice Award – Men’s
WINNER: BBW Signature Collection for Men Classic – Bath & Body Works
Congratulations to ALL the fabulous 2012 Fifi Awards winners, each and every award rewarded was well deserved. For more information on the Fragrance Foundation and the FiFi Awards, check out their site.Information provided courtesy of Fifi Awards.
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