For some, wearing makeup is a mood booster in itself, but brands like Physicians Formula and Jesse Girl are bumping it up a notch. Beauty brands are now putting "feel-good" ingredients in their products that are said to make you happy and enables the body to respond to your mood.
For example, a product that may include the ingredient euphoryl may claim to promote "a feeling of happiness by mimicking the effect of endorphins". Feedback from the moodboosting hopefuls? Very little actually, and not much information was released up to date about whether or not these products with this specific ingredient would boost the mood of the makeup wearer.
What's your take on the mood boosting makeup?